High Performance Helicopters for a New Age

So you’re in the market for a private jet… well, seems like most of the UHNW cohort has one these days, perhaps even parked in their own dedicated hangar. What they don’t have-yet-is the latest in hopped-up helicopters. Meet the Hill HX50, what the company likes to dub the ‘world’s first private helicopter’. More specifically, the first of its kind specifically designed for personal use. Slated to hit the skies in 2023, the Hill HX50 starts at roughly $650,000 USD. Delivery of each helicopter will depend on the date the order is placed.

Sublime proportions paired with sleek styling should appeal to the Maserati hypercar crowd, while the sheer stance of the chopper has a bold McLaren crossover feel. When it comes to exteriors, the HX50 has more in common with the styling of exotic supercars the likes of Lamborghini than a Bell Boeing silhouette. For experienced pilots, high performance is at your fingertips. The queue of clients is already well over 100; those at the head of the queue are expected to receive their order in August 2023, according to Hill.

The brainchild of chief engineer Jason Hill, the new HX50 is designed specifically for private individual owners, rather than fleet operators. For the pleasure of early adopters, each new owner is invited to the Hill factory in the UK. Inaugural purchasers will work side by side with a team of engineers and production technicians-all with the endgame to create a custom dream machine that exceeds every childhood whim you ever had when it comes to the freedom of flight. According to Hill, each client can build up to 51 percent of the personal rotorcraft if they so wish, under the close supervision of professionals. Talk about taking bespoke liberties and liveries to a whole new level.